It’s an unfortunate truth of digital marketing that even if you have a fantastic website, some users are going to leave your site without actually taking a good look at your content or anything else you have to offer. Some of these users may have stumbled upon your site by accident, but for the users that you’ve spent time, energy and money targeting in order to drive them to your page, there are some things you can do to improve your UX and stop them from leaving within seconds of arriving. For one thing, making your most important content or offering the most noticeable thing on your site can help make it more accessible for your users. They want to know why they’ve come to your site, and you have to give them a relevant reason to stay. Beyond making your content easy to find, it’s important to maintain consistency in both your messaging and branding. This helps prove to your readers that you’re a credible source who they can trust to provide more interesting and informative content later on, too. Additionally, using any of the various tools for testing and improving your landing page load speed can help keep interested users from becoming disinterested before they even see your page.
Read the full article here: 5 Ways to Increase Your Pageviews Per Visitor by 23.52%